However, Instagram is ready to battle all of that according to its latest announcement. The photo sharing app has announced to fight fake likes, follows, and comments by more actively removing them. Hence, any fake likes and follow from accounts (that use third-party services to get more engagement) are going to be further removed automatically, haven found guilty of violating the platform’s Community Guidelines and Terms of Use, This announcement follows a policy change in the company.
The company has built an AI-powered machine that will help them carry out the weeding operation successfully without interfering with the normal activities on individual’s accounts. Once the machine recognises a fake follow, like or comments, it automatically removes them from the platform.
Any accounts that are identified as using third-party apps to boost popularity will be notified within Instagram that its fake likes have been removed. They’ll also be prompted to change their password, in case the third-party apps have compromised their account security.
Instagram has grown tremendously from just a photo sharing app to a more commercial platform considering that many now sell their products as well as perform other transaction on the platform, hence, in this wake, many accounts has been turned to a third-party apps to artificially boost the popularity of posts, and that has been a major concern for the platform authority. A phenomenon known as ”nanoinfluencers”, a situation where by people with as little as 1,000 followers now trying to earn free products in exchange for advertising those items on Instagram.
Like with Twitter’s crackdown on bots, weeding out fraudulent activity is something Instagram will need to continue addressing if it wants to protect the integrity of its ad business.
While the platform has once removed fakes account, although it seem not to have any effective impact on the current problem, the platform hopes to do a great job using the machine learning idea this time around. The platform is planning on taking more measures against fake activity in coming weeks, thus a lot will happen on the platform. Anyways, don’t be too surprised when you get a notification from Instagram that your account has been used as a third-party app, because its one of the way the platform plans on weeding out the fake activity.
Literally, hackers are able to find their ways into any system and that is the case of Instagram fake followers and likes.
So Any Account That bought fake followers or likes should be ready to be deactivated.
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